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Welcome to WED - The Magazine!

View current IssueWelcome to WED - The Magazine - a totally digital, carbon-neutral and interactive wedding magazine for nearlyweds.  Our latest issue is now available.  

All editions are available on our digital news stand.  Each issue shares interviews with wedding industry celebrities, offers wedding planning advice to Brides and Grooms, Real Weddings, and our Preferred Vendors in our Resource Directory.  Get regular updates on our WED Blog below.   And sign up HERE for WED’s Weekly Inspiration eNewsletter delivered to your Inbox.




Loehmann's and David Tutera team up for "Grab the Gown" on October 19



Loehmann’s is partnering with  WE tv to bring Loehmann’s biggest and most exciting one-day bridal event to its flagship store in Chelsea (101 Seventh Avenue, between16th  and 17th streets) on Friday, October 19 beginning at 7:00AM*.  And, while there’s no need to hurry, brides will want to get there early!


Brides-to-be will have access to an expansive collection of approximately 800 designer wedding gowns from names including Allure Bridal, Bellisima, Casa Mia, Christina Wu, Demetrios and others.  Loehmann’s will feature the large boutique-like set-up of wedding dresses on the store’s 3rd floor.  While the original prices of the gowns are an eyebrow-raising $1,000 to $11,000, at Loehmann’s, each one carries a jaw-dropping price of $1,000 and lower, adding up to truly big savings for a bride’s big day!


While scooping up a coveted designer wedding dress at a fraction of its cost may be enough for most to call the day a success, Loehmann’s and WE tv will kick up the excitement level with an in-store appearance by renowned celebrity wedding planner and entertaining expert, David Tutera, who will be on hand to meet-and-greet brides-to-be from 9:00 – 11:00AM*.  David is the star and host of WE tv’s popular original series, My Fair Wedding: Unveiled, which airs Saturdays at 9:00PM ET/PT.  David is also a celebrated author of seven books on weddings and entertaining, and a collaborating designer of wedding gowns and jewelry.  Shoppers can also pick up David’s latest book, My Fair Wedding: Finding Your Vision Through His Revisions!


Regarding the upcoming special bridal event and partnership with WE tv, Steven Newman, CEO, Loehmann’s, says “We’re delighted to host a fashion event aimed at helping make the dreams of our customers—brides-to-be—come true, especially more affordably.  Working with WE tv, a powerhouse media brand with multiple bridal-related shows to its credit, enables us to expand the scope of this event to reflect something as big and memorable as a wedding, and we’re grateful for their participation and partnership.”


“As the first TV network to realize women’s love of weddings and offer them shows that celebrate their big day, we’re thrilled to partner with Loehmann’s on this one-of-a-kind event,” said Kim Martin, WE tv’s President & General Manager. “We’re especially excited that David Tutera will join us to help brides find their perfect gown.” 


A number of tailors will be available on the 3rd floor to assist brides with their choices. With every bridal gown purchase (and while supplies last), the shopper will receive a co-branded WE tv/Loehmann’s tote bag.


To celebrate the bridal event beyond the walls of its Chelsea store, Loehmann’s will host an enter-to-win, “Loehmann’s Grab the Gown: Your Perfect Day Sweepstakes” on its Facebook page (entrants can also opt to mail in forms) where one lucky winner will be awarded one (1) $1,500 SpaFinder gift card, one (1) $1,000 Loehmann’s gift card, a $500 restaurant gift card and a signed copy of David Tutera’s book, My Fair Wedding: Finding Your Vision Through His Revisions!  Both Loehmann’s and WE tv will pre-promote the sweepstakes contest via social media channels and on their websites.  In addition, shoppers are invited to visit for bridal and wedding dress tips from David Tutera and for up-to-the-minute details of this special bridal event.


Loehmann’s Welcomes Shoppers to Chelsea Store on Friday, October 19 Beginning at 7:00AM*


Event Planner Extraordinaire Shawn Rabideau Launches Stationery Line on

We are so excited to hear about the launch of Shawn Rabideau’s Stationery Line on 

“After years of creating spectacular designs for events worldwide I am excited to introduce my line of invitations, stationery and notables exclusively online at  Currently, you can see my latest offering of Holiday Invitations and Notables. In the coming weeks I encourage you to check back as I will be rolling out new designs for everything from Weddings to Birthdays, Bar and Bat Mitzvahs and much more. I hope you enjoy my collection as much as I have enjoyed creating it!”

We can’t wait to see the wedding line!!  Here’s a few favs of Notables and Holiday.

Not too early to start planning that holiday party!

Cheers in Green!


Love the bright cheeriness of Notably Happy …

And the simple lines of Notably Simple.

Notably Shawn has great style!

Find all of these and more at


PLEASE don't ever do this to your potential bridesmaids!

There are nice ways to ask…So, you’ve set the date and you’re so excited to have your closest friends stand beside you for this amazing day.  You want to make sure they are available on the date and ready to help out.  So you ask them to be a bridesmaid and maybe send a nice note or invitation. {Here’s a pin board of NICE ways to ask.}

One particular bride had an interesting way of asking her friends to be her bridesmaids.  Her demands are laid out in an email that was then leaked to

Read the full letter below and let us know what do you think by taking our poll on our Facebook wall HERE.

By the way, if you are one of the actual recipients of this letter, run, run fast. And let her know by Wednesday that you are not available.


To m lovely Bridesmaid: [Names removed to protect the brideslaves]

As you all know I picked 10 wonderful ladies to stand by my side, share and make happen my special day to Jake. Each of you individually have a reason and a special place in my heart of why I picked you to be a bridesmaid. We have set our date for Saturday, August 31, 2013 in Vail, Colorado. That seems far away but it really isn’t, the earlier the planning the better. You may have already knew that my wonderful sister L— will be the Maid of Honor, she’s in charge under me. Also my lovely mom will be a big help as well. L— has a big role in throwing me a bridal shower and bachelorette party, of course all of you guys do but at the end of the day shes the go to person and makes it happen.

You all have a big roll in this wedding, so before we continue I’m going to be setting some ground rules and its very important you read and think about everything through before you accept this honor to be a bridesmaid. If you guys email anything I would also like you to put L— in the CC. Not all the bridesmaid need to be CC’d unless its coming from me or L—, if it something everyone needs to see then well do it. We set the date to August 31, 2013 if that’s a problem we need to know NOW. Also by the end of the week we will be setting dates for the engagement party, bridal show and bachelorette party.

Our wedding party is really the most important people at the wedding besides my self and Jake so we want every single one of our bridesmaid and grooms at our parties, I have 10 not 8 where two couldn’t make it so if you already know you cant make one of the parties then we have to find someone else, not to be harsh in the slightest it would sadden me and of course you’ll still be invited to our wedding, engagement ect. But it’s different if your not in the wedding party and couldn’t make it. We’ll give everyone well advance dates for the parties and it will always fall on a weekend. The wedding as I stated will be in Vail the engagement party will either be in NY or CT and the bachelorette party will be in Vegas, cliche yeaa but I’ve never been.

A few girls live out of town so if there is going to be a problem with coming to either one then I need to know now because after this week I don’t want to be surprised. I would like everyone to send me any dates they are going away or planning to go away after February so if your going away in January I don’t care. I want any dates from February to the day of our wedding in August, that way we know not to plan something when your away. But after this week the dates are set in stone. Also if money is tight and you cant afford to contribute to say the bachelorette party or wont be able to afford a dress etc then L— and Myself don’t have time to deal with that, I’m sorry. This includes flights as well, everyone knows the states where the parties are going to be held so if you wont be able to afford a flight then that means you cant make a party which ultimately means I cant have you as a bridesmaid. Obviously we’ll get the best deals and were not gonna books flights for $1000 and shit that’s why were doing this in advance, that goes for bridesmaids dresses as well everything will be affordable but if you think by affordable its going to be a $25 forever 21 dress then your going to the wrong wedding.

If your out of state though don’t think you have to fly in for all fittings, that we will work with you, find stores in your town, get don’t have to worry about that. Also if you accept this honor another thing is that you need to be available, I’m not going to harass you with wedding stuff every hour of everyday but if its something important and it takes you a week even 2-3 days to get back to me seeeee ya! I don’t have time to wait around for responses, everyone has their phone on them, it shouldn’t take you more than a day to get back to me, even if your out of the country, check your email!

Furthermore, Ever since I could remember I have dreamed about this day all my life. I want to share it with the people that are most important to me. You only get one time to plan your dream wedding and I couldn’t pick a more amazing group of girls to make that dream come true! So please, what’s stated above think about it all and by Wednesday I need to know if everyone is 100% in, and what I have asked about sending me dates if your gonna be away between Feb-Aug ill need that on Wednesday. If you don’t think you’ll be able to attend one party but can make the rest of them I’m sorry but I’ll have to take you out as a bridesmaid and put you as a guest. If you want to get back to me before Wednesday, that’s fine. Really think about everything I’ve said. This is really going to be the most epic wedding ever so I hope you girls can share this special day with us!


From at:


Exciting News! "Randy to the Rescue" is coming back for a second season!

TLC’s hit series RANDY TO THE RESCUE - which premiered in June 2012 - has been renewed for a second season.  Season two is slated to premiere in May 2013 with 10 hour-long episodes. 

In each episode of RANDY TO THE RESCUE, our fav bridal guru Randy Fenoli makes brides’ fantasies come true as he goes off the runway and behind the wheel of a big rig – to bring his favorite gowns, his unsurpassed dress knowledge, and his signature “head-to-hem” styling approach to brides around the country. 

As Randy visits different cities, he creates the ultimate trunk shows and dishes out his top tips on bridal style, do’s and don’ts, and the hottest trends for the season.  From dresses and accessories to makeup and hair, he offers the complete look from head-to-hem for lucky brides-to-be.
Inside each space created by The Wedding Guys, Randy has a team of consultants from local bridal salons in each city, working various fitting stations, to help each bride find the perfect dress.

In season one, Randy visited Dallas, San Diego, Las Vegas, New Orleans, Nashville, Cincinnati, Boston, and Minneapolis. Season two will feature 10 all-new cities.

RANDY TO THE RESCUE is produced by Half Yard Productions for TLC.


Last Chance to be cast in "Don't Tell the Bride"


NOW CASTING - dynamic couples who are currently engaged, but lack the funds to have a dream wedding.  This show gives $20,000 to cash-strapped couples to help create the wedding of their dreams.  The only catch is the bride and groom can’t see each other for two weeks before the nuptials, AND the groom has to plan the whole wedding in secret.

How to apply:


  • BRIDE’S INFO: Name, number, email
  • GROOM’S INFO: Name, number, email
  • City/State
  • A few sentences about you and why you are an ideal couple for the show
  • Be sure to attach a RECENT PHOTO of the couple.

PLEASE NOTE: You must be ENGAGED and willing/able to be legally married in November 2012.  No long distance or destination weddings.  Deadline to apply is Monday, October 1st, 2012.